Privacy Policy
Unit Digital Ltd trading as Unit Studio (“us”, “we”, or “our”) operates the https://unitstudio.co.uk/ website (the “Service”).
This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.
We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions.
Definitions
Personal Data
Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).
Usage Data
Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
Cookies
Cookies are small pieces of data stored on a User’s device.
Data Controller
Data Controller means a person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be, processed.
For the purpose of this Privacy Policy, we are a Data Controller of your data.
Data Processor (or Service Providers)
Data Processor (or Service Provider) means any person (other than an employee of the Data Controller) who processes the data on behalf of the Data Controller.
We may use the services of various Service Providers in order to process your data more effectively.
Data Subject
Data Subject is any living individual who is the subject of Personal Data.
User
The User is the individual using our Service. The User corresponds to the Data Subject, who is the subject of Personal Data.
Information Collection And Use
We collect several different types of information for various purposes to provide and improve our Service to you.
When you send us an enquiry through our contact form, we collect your name, email address and message, plus your phone number, organisation and the service you’re interested in if you provide them. We use this to reply to your enquiry and, if it leads to work together, to discuss and provide our services. Our lawful basis is our legitimate interest in responding to enquiries, and taking steps at your request before entering into a contract.
Types Of Data Collected
Personal Data
While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:
- Email address
- First name and last name
- Phone number
- Address, State, Province, Postal code, City
- Cookies and Usage Data
We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send.
Usage Data
We may also collect information on how the Service is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
Tracking & Cookies Data
We use cookies and similar tracking technologies to track the activity on our Service and hold certain information.
Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyse our Service.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.
Examples of Cookies we use:
- Session Cookies. We use Session Cookies to operate our Service.
- Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
- Security Cookies. We use Security Cookies for security purposes.
- Analytics Cookies. With your consent, Google Analytics cookies record how visitors use the Service (see “Analytics” below).
- Marketing Cookies. With your consent, Google Ads, Meta, TikTok and LinkedIn cookies measure how well our ads work (see “Advertising” below).
- Spam protection. Our contact form uses Cloudflare Turnstile to check that it is being used by a person rather than a bot (see “Spam Protection” below). This is strictly necessary to protect the form, so it is not covered by our cookie banner and does not depend on your cookie choices.
We ask for your cookie choices when you first visit, and remember them for one month, after which we ask again. You can change them at any time using the “Cookie settings” link at the bottom of every page. The table below lists the cookies and similar storage we use, based on a scan of the Service; durations are the longest each may last.
| Name | Provider | Purpose | Expires |
|---|---|---|---|
| Strictly necessary | | | ||
unitstudio-consent (local storage) | Unit Studio | Remembers your cookie choices. | 1 month |
__cf_bm | Cloudflare (our hosting) | Tells people apart from bots, to protect the site. | 30 minutes |
cf.turnstile.u (local storage) | Cloudflare Turnstile (challenges.cloudflare.com) | Tells people apart from bots on our contact form (see “Spam Protection”). | Persistent |
| Analytics (only with your consent) | | | ||
_ga | Google Analytics | Tells visitors apart, so visits can be counted. | 2 years |
_ga_H0HGDH7EY8 | Google Analytics | Keeps track of your current visit. | 2 years |
FPID | Google Analytics, via our server-side tagging | Tells visitors apart, so visits can be counted. | 2 years |
FPLC | Google Analytics, via our server-side tagging | Links your visit to the FPID identifier above. | 20 hours |
FPGSID | Google Analytics, via our server-side tagging | Keeps track of your current visit. | Session |
unitstudio-lead (session storage) | Unit Studio | After you send our contact form, holds the service you chose (and, if you accepted marketing cookies, your email address and phone number) until the confirmation page loads, so the enquiry can be counted. | Deleted when the confirmation page loads, or when you close the tab |
| Marketing (only with your consent) | | | ||
_gcl_au | Google Ads | Links visits to our Google ads, to measure enquiries from them. | 3 months |
_gcl_aw | Google Ads | Stores the ad click if you arrive from a Google ad. | 3 months |
_gcl_ls (local storage) | Google Ads | Stores ad click details, to measure enquiries from our ads. | Persistent |
test_cookie | Google Ads (doubleclick.net) | Checks whether your browser accepts cookies. | 1 day |
pagead/1p-user-list/# (pixel) | Google Ads (google.com) | Measures visits from our Google ads. | Session |
_fbp | Meta, also via our server-side tagging | Recognises your browser, to measure our Facebook and Instagram ads. | 3 months |
_fbc | Meta | Stores the ad click if you arrive from a Facebook or Instagram ad. | 3 months |
lastExternalReferrer, lastExternalReferrerTime (local storage) | Meta | Records which website you came from, to measure our ads. | Persistent |
_gtmeec | Our server-side tagging | Holds enquiry details (your email address and phone number, in hashed form) so Google and Meta can match the enquiry to an advert. | 3 months |
_ttp | TikTok | Recognises your browser, to measure our TikTok ads. | 1 year |
_tt_enable_cookie | TikTok | Checks whether your browser accepts TikTok’s cookies. | 1 year |
ttcsid, ttcsid_* | TikTok | Keep track of your visit, to measure our TikTok ads. | 1 year |
tt_appInfo, tt_sessionId, tt_pixel_session_index, tt_pixel_is_enrich_ipv6_triggered_by_enrich_am (session storage) | TikTok | Keep track of your visit, to measure our TikTok ads. | Session |
li_fat_id | Stores the ad click if you arrive from a LinkedIn ad. | 30 days | |
bcookie | LinkedIn (set on linkedin.com) | Recognises your browser, to measure our LinkedIn ads. | 1 year |
li_gc | LinkedIn (set on linkedin.com) | Stores your consent choices for LinkedIn’s own cookies. | 180 days |
lidc | LinkedIn (set on linkedin.com) | Routes requests to LinkedIn’s servers. | 1 day |
__cf_bm | LinkedIn (set on linkedin.com) | Tells people apart from bots on LinkedIn’s servers. | 1 day |
Use Of Data
We use the collected data for various purposes:
- To provide and maintain our Service
- To notify you about changes to our Service
- To allow you to participate in interactive features of our Service when you choose to do so
- To provide customer support
- To gather analysis or valuable information so that we can improve our Service
- To monitor the usage of our Service
- To detect, prevent and address technical issues
- To send you our newsletter, if you have asked to receive it
Retention Of Data
We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.
Transfer Of Data
Your information, including Personal Data, may be transferred to – and maintained on – computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.
If you are located outside the United Kingdom and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United Kingdom and process it there.
Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy, and no transfer of your Personal Data will take place to an organisation or a country unless there are adequate controls in place including the security of your data and other personal information.
Our newsletter provider, Mailchimp, stores data in the United States. Where we transfer personal data outside the UK, we rely on appropriate safeguards, such as the UK Extension to the EU-US Data Privacy Framework or the UK International Data Transfer Addendum, as provided in our agreements with our providers.
Disclosure Of Data
Legal Requirements
We may disclose your Personal Data in the good faith belief that such action is necessary to:
- Comply with a legal obligation
- Protect and defend our rights or property
- Prevent or investigate possible wrongdoing in connection with the Service
- Protect the personal safety of users of the Service or the public
- Protect against legal liability
Security Of Data
The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.
Your Rights
We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.
Whenever made possible, you can update your Personal Data directly within your account settings section. If you are unable to change your Personal Data, please contact us to make the required changes.
If you wish to be informed what Personal Data we hold about you, and if you want it to be removed from our systems, please contact us.
In certain circumstances, you have the right:
- To access and receive a copy of the Personal Data we hold about you
- To rectify any Personal Data held about you that is inaccurate
- To request the deletion of Personal Data held about you
You have the right to data portability for the information you provide to us. You can request to obtain a copy of your Personal Data in a commonly used electronic format so that you can manage and move it.
Please note that we may ask you to verify your identity before responding to such requests.
Service Providers
We may employ third party companies and individuals to facilitate our Service (“Service Providers”), to provide the Service on our behalf, to perform Service-related services, or to assist us in analysing how our Service is used.
These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
Email Delivery (Mailgun)
When you send our contact form, the details you enter are delivered to our team by email using Mailgun, a service provided by Mailgun Technologies, Inc. Mailgun processes your enquiry only to deliver it to us, and we use Mailgun’s EU region, so your data is processed and stored within the European Union. See Mailgun’s Privacy Policy.
Newsletter (Mailchimp)
If you tick the newsletter box on our contact form, we add you to our mailing list, which is managed by Mailchimp, a service provided by Intuit Inc. We only do this if you tick the box. It is unticked by default, and your enquiry is sent the same way whether or not you tick it.
We share your name, email address and phone number (if given), the date and time you signed up and the IP address you signed up from (as a record of your consent), and labels showing that you joined through an enquiry and which service you were interested in. Our lawful basis is your consent.
You can unsubscribe at any time using the link in any newsletter, or by contacting us. Mailchimp stores data in the United States; see “Transfer Of Data” and Mailchimp’s Privacy Policy.
Analytics
We use Google Analytics, a service provided by Google, to understand how our Service is used, including counting how many enquiries are sent through our contact form. It uses cookies, which are only set if you accept analytics cookies in our cookie banner. We do not send your name, email address or phone number to Google Analytics. You can change your choice at any time using the “Cookie settings” link at the bottom of every page.
Advertising
If you accept marketing cookies in our cookie banner, we use Google Ads (provided by Google), Meta Ads (provided by Meta Platforms, covering Facebook and Instagram), TikTok Ads (provided by TikTok) and LinkedIn Ads (provided by LinkedIn) to measure how well our adverts work. These services set cookies that recognise when someone who saw or clicked one of our adverts visits our Service.
If you have accepted marketing cookies and then send our contact form, we also share the email address and phone number you enter with Google and Meta (not TikTok or LinkedIn) in hashed (scrambled) form, along with the fact that an enquiry was made. They use this only to match the enquiry to an advert and report back to us; we do not share the content of your message. Our lawful basis is your consent. If you do not accept marketing cookies, none of this is shared.
You can change your choice at any time using the “Cookie settings” link at the bottom of every page. These providers may process data outside the UK, including in the United States; see “Transfer Of Data”, Google’s Privacy Policy, Meta’s Privacy Policy, TikTok’s Privacy Policy and LinkedIn’s Privacy Policy.
Spam Protection
Our contact form is protected by Cloudflare Turnstile, a service provided by Cloudflare, Inc. When you visit the contact page, Turnstile runs a check in the background (you won’t see it or need to do anything) to tell people apart from automated bots, and blocks bots from sending the form.
To do this, Cloudflare processes limited technical information about your visit: your IP address, details of your browser and its connection (the User-Agent header and a TLS fingerprint), and which website the form is on. It is used only to detect and block bots and to improve Cloudflare’s bot detection. It is not used for advertising or to track you across other websites. Our lawful basis is our legitimate interest in keeping the form secure and free of spam.
For more information, see Cloudflare’s Turnstile Privacy Addendum and Privacy Policy.
Payments
We may provide paid products and/or services within the Service. In that case, we use third-party services for payment processing.
We will not store or collect your payment card details. That information is provided directly to our third-party payment processors, whose use of your personal information is governed by their own Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.
Links To Other Sites
Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.
We have no control over, and assume no responsibility for, the content, privacy policies or practices of any third party sites or services.
Changes To This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.
We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective, and update the effective date at the top of this Privacy Policy.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy, please contact us.